Square Baby Featured in POPSUGAR as a Pioneer in Early Allergen Introduction

Square Baby is featured in POPSUGAR’s latest article on infant nutrition, “Worried About Your Baby Developing a Food Allergy? These Products Might Prevent It“, written by registered dietitian, Lauren Manaker.

Lauren writes, “While many of today’s top baby food companies are touting their credentials as “allergen-free,” Square Baby …is doing the opposite and leaning into recent research. Square Baby is taking a cue from recent studies and are incorporating proteins that you won’t see in most other brands, like egg, fish, and soy.”

Link to full Article

Square Baby is one of the only baby food companies offering early allergen introduction. Recent research indicates that offering potentially allergenic foods like peanuts, milk, and eggs EARLY and OFTEN may help prevent food allergies by up to 80%.

In fact, in March 2019, the American Academy of Pediatrics (AAP) released new guidelines for preventing childhood food allergies based on a review of all current clinical studies. The new AAP guidelines recommend introducing your baby to allergenic foods as early as 4 to 6 months of age, to help reduce their risk of developing food allergies.

Square Baby is proud to offer 8 fresh Square Meals with a variety of the “Top 8 Allergens”, including SALMON MASH (fish), PEANUT PUMPKIN PIE (peanut, soy), VEGGIE SCRAMBLE (egg), and our “A” Square Meals made with whole milk Greek yogurt (milk): BEET BERRY, PEACHY OATMEAL, BABY BLUES, GREENIE BABY, MANGO RICE PUDDING.

~ Katie and Kendall, founders and chief mamas