How Can You Give Your Baby 100%?

Author Image Katie Thomson MS, RD | Cofounder


It's 100% different from everything else out there. Yes, it’s fresh. Yes, it’s organic. And yes, it's delivered to your door. But unlike other baby foods, Square Baby offers 100% daily nutrition. No other brand can say that.

Designed by a Registered Dietitian with a Masters in Nutrition, Square Baby is rooted in nutrition science. Each meal is completely balanced and our Square Meal System™ delivers 100% of a baby’s daily recommended servings of fruit, veggies, protein, and grains. We even incorporate healthy fats like avocado oil + sprouted grains, lentils and Salba chia + various protein sources like salmon, egg, and bone broth that are often missing from other leading baby foods.

Take a walk down any grocery store aisle, or browse the sites of other baby food companies and you might think, "Hey, these look pretty good."

And you're right. On the surface, most baby foods do look pretty good. They say things like kale, nutrient-dense, curated and other buzzwords to give you peace of mind. But when you look a little deeper, what you'll find is many of these meals and pouches have a sprinkling of those nutrient-dense superfoods. And loads of applesauce. This is exactly why Square Baby was created. To take all the confusion, worry, and stress off your plate. And in their place, you can put peace of mind and 100% daily nutrition.

We balance every meal - down to the gram. We've done all the chopping, roasting, steaming, pureeing, and portioning. And we've geeked out on the nutrition-based math. So all you have to do is serve the meals.


To learn more about Square Baby, visit

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~Katie and Kendall, cofounders

This blog post is for information purposes only and shouldn’t be used as personal, health, nutritional, or medical advice. Always consult with your pediatrician before making any decisions about your child's health or readiness for various foods.

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